A client of ours recently came to me after building his own website.  He’d used a budget hosting provider, but he was having issues with his website load times – sometimes taking over a minute to load each page!  The average attention span of a visitor to your website is just 7 seconds.  In fact, 17% of all page views last less than 4 seconds – so if your website is taking an age to load, it may be time to consider upgrading your server.

Now, this client had built his own website and he’d used a lot of plugins.  He was happy with the overall look and feel of the website, so we’ve optimised it as best as possible for him.  By moving it from his budget hosting to a VPS (Virtual Private Server), the load times instantly came down to an average of 8 seconds.  A bit more background work on the server, and that was down to just 6 seconds – a tenth of the original load time.

Next, we performed a few optimisations on the site itself.  We’re already down to an average of 3-4 seconds load time, which is finally an acceptable load time – especially for how many plugins are still installed!

The speed of your website will also have an effect on your Search Engine rankings – the faster a site is to load, the better it is for your SEO. (Search Engine Optimisation)

You can even check for yourself using Pingdom’s handy tool – ideally, anything under 4 seconds is good, and 2 seconds is great!

So if your website seems to be taking a while to load, why not get in touch?  Whether it’s time to take your website server to the next level, or even just get a few optimisations on your current hosting, we’re here to help.  Give us a call on 01543 675474 and let’s get your website up to speed!

Push notifications are used by everyone these days.  It’s not even just mobile apps using them now either – more and more websites are using them too!  How many times recently have you noticed this little popup on a website you visited?

Push notifications are great for driving repeat traffic back to your website or app, and can even be targeted at specific audiences and demographics, much like Google AdWords.  But there’s one big difference between advertising and push notifications – it costs nothing to send a push notification!  Granted, people already need to be opted in to receive notifications from your website, or have your app installed – but these are people who have clearly shown an interest in what you have to say, so the odds are that they’ll return.  And once your website or mobile app is set to send push notifications, there are no hidden or ongoing costs.

We can even configure notifications to go out on schedules, and automate them for when you post a new article.  It’s even possible to automate a “happy birthday” message to your userbase, and little things like this are a great way to show you care.

If you’d like to learn more about push notifications, why not give us a call on 01543 675474 and we’ll have a chat!

Man


The Breakfast Club!

We attend weekly a few local Breakfast Business Networking Groups, where we share ideas and business over breakfast before the working day starts.

This not only means we have to provide the best service at all times to maintain our reputation but also means we can tap into a wide range of other quality business services in the region. Sound interesting? Click below to join us one morning for a coffee and a chat.


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